By Michelle Davis
We included Barbara Corcoran on our "Best Public Speakers" list because of her top-down strategic messaging, direct vocal style, and strong body language.
Barbara Corcoran is an American businesswoman, investor, syndicated columnist, and television personality. She founded The Corcoran Group, a real estate brokerage in New York City. She is often known for her role as a Shark on Shark Tank.
We reviewed Barbara Corcoran's interview with Tim Ferris,"How Barbara Corcoran Turned $1,000 into a $5B+ Empire", where she talks about her success, challenges she faced along the way, and tips in sales and real estate.
What are the main communication takeaways?
1. Vocal Presence: Barbara's messaging is sharp, direct, linear, and clear. This makes her appear assertive, trustworthy, and credible.
2. Storytelling Ability: She is able to connect her experiences with the audience and make it appear very relatable to all. She uses illustrations, metaphors, and great facial expressions.
3. Confidence that Radiates Through the Screen: Corcoran makes everyone that is listening to her want to convey as much poise as she does. Barbara is the epitome of someone with gravitas.
How could she improve?
1. Use Direct Eye Contact: Since the interview is on a virtual platform, Barbara's eyes wander around instead of looking more centered at the screen. This creates a feeling of a disconnected message when she highlights so many important points.
2. Slow Down Speaking Rate: At times, she speaks quickly, which prevents her message from creating as much impact as she intends. She would benefit from slowing down and taking more pauses.
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